Unveiling the Power of Dark Data in Strategic Decision-Making

If you’ve never heard of dark data, you’re not alone. Setting aside the ominous name, dark data isn’t something that is inherently bad – although, in practice, it usually does end up this way. Dark data is usually unstructured data, though it can also be semi-structured or structured data that a business collects and stores but…

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Data Governance: Your Key To Unlocking an Insights-Driven Business

Organizations are constantly seeking ways to gain a competitive edge by transforming data into actionable insights through analytics. However, achieving analytical success goes beyond just collecting large volumes of data and building dashboards. The key to turning data into meaningful and actionable insights across the organization lies in a frequently overlooked area – establishing a…

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How Data Pros Can Help Build The Future Of Customer Experience Insights

Join us at Forrester’s Data Strategy & Insights event to learn about how customer experience and data professionals can work more closely to ensure that they collectively provide the analytics and insights their organizations need to improve experiences. Go to Source Author: Rich Saunders

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Key Findings From Forrester’s Latest BI Research, Including The Forrester Wave™: Augmented Business Intelligence Platforms, Q2 2023

Enterprise business intelligence (BI) continues to be the last mile to insights-driven business capabilities. No matter what technology foundation you’re using — a data lake, a data warehouse, data fabric, data mesh, etc. — BI applications are where business users consume data and turn it into actionable insights and decisions. The BI market has thrived…

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